Changing Habits, Changing lives
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Create an advert to promote healthy eating in your school.

Challenge details

When it comes to healthy eating, the hardest part is convincing people to change their habits. We all get stuck in certain patterns of behaviour when it comes to eating and drinking   
We would like you to help educate your school on changing their eating habits and motivate and inspire them to make healthier choices.
A great place to start is by thinking about who your target audience is and the best ways to communicate with them, i.e. social media, TV, posters, radio, etc.
Be as creative as you like! Think about characters, slogans or anything else that will help you deliver your message.
So, put simply- create a poster, TV advert script, video, radio advert or all of these if you like!
Stuck for ideas? Be inspired! Jamie Oliver has transformed the way school dinners are done in schools across the country! Check out Jamie’s School Dinners campaign for some ideas!

How To Enter

Once you have decided on your idea, you can choose to submit your entry in the following formats:

  • Word Document
  • PDF
  • Powerpoint Presentation
  • Image as a JPEG, PNG or TIF 
  • Video - you can upload your submission as a video/audio file, or include a link in a word document to a video you have uploaded to YouTube
  • If you have completed your entry on paper, please scan your submission and upload as a JPEG

If you need any help uploading your submission or have any questions, get in touch and we'll be glad to help!

(All submissions are reviewed by our team, please ensure yours is completed in full as any empty or false submissions will be removed and any points awarded deducted from your points total)


The Prizes

An all expenses paid VIP trip to your nearest Jamie Oliver Restaurant for you and up to three friends.